{"id":22967,"date":"2023-11-08T10:14:15","date_gmt":"2023-11-08T13:14:15","guid":{"rendered":"https:\/\/ee02395c61.nxcli.io\/insights\/report-inteligencia-artificial\/"},"modified":"2024-04-09T12:17:33","modified_gmt":"2024-04-09T15:17:33","slug":"report-generative-artificial-intelligence","status":"publish","type":"insights","link":"https:\/\/elogroup.com\/en\/insights\/report-generative-artificial-intelligence\/","title":{"rendered":"\u2018Generative Revolution\u2019: a report on Artificial Intelligence by EloGroup"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"22967\" class=\"elementor elementor-22967 elementor-18706\" data-elementor-post-type=\"insights\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-4322c4b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4322c4b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1226b80\" data-id=\"1226b80\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96f1f52 elementor-widget elementor-widget-text-editor\" data-id=\"96f1f52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong><span class=\"TextRun SCXW156024675 BCX0\" lang=\"PT-BR\" xml:lang=\"PT-BR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW156024675 BCX0\">By\u00a0<\/span><span class=\"NormalTextRun SCXW156024675 BCX0\">EloInsights<\/span><\/span><\/strong><span class=\"EOP SCXW156024675 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b26dbf elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8b26dbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f408d2b elementor-widget elementor-widget-text-editor\" data-id=\"f408d2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><i>EloGroup launched the report <span style=\"text-decoration: underline;\"><span style=\"color: #0000ff;\"><a style=\"color: #0000ff; text-decoration: underline;\" href=\"https:\/\/elogroup.com\/en\/report-generative-revolution\/\">\u201cGenerative Revolution: The Impact of Artificial Intelligence on Business\u201d<\/a><\/span><\/span>, an updated and English version of <span style=\"text-decoration: underline;\"><span style=\"color: #0000ff;\"><a style=\"color: #0000ff; text-decoration: underline;\" href=\"https:\/\/elogroup.com\/report-revolucao-generativa\/\">&#8220;Revolu\u00e7\u00e3o Generativa&#8221;<\/a><\/span><\/span>.<\/i><\/li><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><i style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">The report provides an overview of GenAI, its foundations and main players.\u00a0\u00a0<\/i><\/li><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><i style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">The document also discusses the practical implementation of the technology, use cases and best practices.\u00a0\u00a0<\/i><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9820e83 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9820e83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9599bfa elementor-widget elementor-widget-text-editor\" data-id=\"9599bfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Every year, the cycles of development and technological progress are renewed. Because of its impacts on the economy and within society, the emergence of information technology, personal computing and digital communication flow networks were once likened to a <strong>third industrial revolution<\/strong>. Nowadays, a new change is seen, a <span style=\"text-decoration: underline;\"><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.weforum.org\/agenda\/2016\/01\/the-fourth-industrial-revolution-what-it-means-and-how-to-respond\/\" target=\"_blank\" rel=\"noopener\"><strong>fourth industrial revolution<\/strong><\/a><\/span><\/span> that has at its centre the <strong>Generative Artificial Intelligence<\/strong>.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">This technology makes it possible to machines to create texts, codes, images and even videos that are virtually indistinguishable from reality. Doing it all in a way that emulates the language of human beings, making it more difficult to differentiate between what is done by people or computers.<\/span><span data-ccp-props=\"{&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">But, at the same time, this movement also raises an important question: can this revolutionary technology really be robustly, consistently, effectively and safely applied? It is to precisely answer this and some other questions on the matter that EloGroup has just launched the English and updated version of the report <span style=\"text-decoration: underline;\"><span style=\"color: #0000ff;\"><a style=\"color: #0000ff; text-decoration: underline;\" href=\"https:\/\/elogroup.com\/en\/report-generative-revolution\/\">\u201cGenerative Revolution: The Impact of Artificial Intelligence on Business\u201d<\/a><\/span><\/span>.<\/span><span data-ccp-props=\"{&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1dee4ad elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1dee4ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/elogroup.com\/en\/report-generative-revolution\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-alt-circle-down\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download EloGroup\u2019s \u201cGenerative Revolution\u201d report<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74f51b5 elementor-widget elementor-widget-text-editor\" data-id=\"74f51b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW259671913 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW259671913 BCX0\">In this document, produced based on the knowledge already accumulated by our <strong>AI &amp; Data Science Studio<\/strong>, we set out to give an overview of this technology that is already transforming the way office<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">s and <\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">workers in many areas <\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">run<\/span> <span class=\"NormalTextRun SCXW259671913 BCX0\">daily<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">. <\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">GenAI <\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">is expected <\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">to move <\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">$4 trillion<\/span> <span class=\"NormalTextRun SCXW259671913 BCX0\">across different sectors, function<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">al <\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">domains<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\"> and industries<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">, such as<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">: Retail, Government, Infrastructure &amp; Manufacturing, Supply Chains, Marketing &amp; Media, Healthcare, Entertainment, Finance<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\"> and<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\"> Education<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">.<\/span><span class=\"NormalTextRun SCXW259671913 BCX0\">\u00a0<\/span><\/span><span class=\"EOP SCXW259671913 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f0b5a1 elementor-widget elementor-widget-heading\" data-id=\"5f0b5a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What does the Generative Revolution report include?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-081cf46 elementor-widget elementor-widget-text-editor\" data-id=\"081cf46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">The report presents basic concepts that help to understand more deeply how Generative AI works, like Machine Learning, Deep Learning and Neural Networks. It also explains the main technological advances that, in recent years, have enabled a leap forward in the development of these Large Language Models (LLMs), as well as mapping the main players currently running in the segment, both in the West and the East, providing their users with \u201cstate-of-the-art&#8221; models, specialised hardware and other related services.<\/span><span data-ccp-props=\"{&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">At the heart of the report, we discuss how to apply GenAI in practices and, therefore, generate significant business value. We explain how GPT-4 can be used safely, without running the risk of having sensitive organisational data leaked or used in model retraining, pointing out some good practices to have in mind while using the technology.<\/span><span data-ccp-props=\"{&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">The text remind that an AI project is, in essence, an Advanced Analytics project, and, because of that, requires the mapping, organisation and diligent use of an organisation\u2019s data. Thus, we offer tips from the trenches, for real projects, tell how we are already using GPT-4 within EloGroup to organise and access our knowledge, as well as use cases in our clients\u2019 projects.\u00a0<\/span><span data-ccp-props=\"{&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">In specifying and detailing user stories for an intelligent purchasing system for one of an industry\u2019s main inputs, for example, our team of consultants saw a <strong>67% productivity gain<\/strong> by adopting a specification process using standardised prompts. We also show how we were able to drastically reduce, in a utilities company, the time needed to analyse and classify complaints from detractor users during the service request journey.\u00a0<\/span><span data-ccp-props=\"{&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19f7e52 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"19f7e52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/elogroup.com\/en\/report-generative-revolution\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-alt-circle-down\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download EloGroup\u2019s \u201cGenerative Revolution\u201d report<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7978c44 elementor-widget elementor-widget-text-editor\" data-id=\"7978c44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"EOP SCXW184684698 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"><span class=\"TextRun SCXW11099408 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW11099408 BCX0\">If you have any questions, feel free to talk to <span style=\"text-decoration: underline;\"><span style=\"color: #0000ff;\"><a style=\"color: #0000ff; text-decoration: underline;\" href=\"mailto:gabriel.renault@elogroup.com.br\">one of our experts<\/a><\/span><\/span> and count on us to take the next steps into your journey towards Generative Artificial Intelligence<\/span><span class=\"NormalTextRun SCXW11099408 BCX0\">.\u00a0\u00a0<\/span><\/span><span class=\"EOP SCXW11099408 BCX0\" data-ccp-props=\"{&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span> <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>EloGroup launched the report \u201cGenerative Revolution: The Impact of Artificial Intelligence on Business\u201d. The report provides an overview of GenAI, its foundations and main players.  The document also discusses the practical implementation of the technology, use cases and best practices.  <\/p>\n","protected":false},"author":9,"featured_media":21067,"parent":0,"template":"","editorias":[131],"industrias-category":[126,130,132,147,129,142,146,133,148,134,143,144,141,145],"praticas-category":[153,137,135],"insights-category":[138],"class_list":["post-22967","insights","type-insights","status-publish","has-post-thumbnail","hentry","editorias-future-view-en","industrias-category-agrobusiness","industrias-category-education","industrias-category-energia-oleo-gas-en","industrias-category-financial-services","industrias-category-food-and-beverages","industrias-category-government","industrias-category-healthcare","industrias-category-infraestrutura-en","industrias-category-logistics-and-transportation","industrias-category-manufatura-en","industrias-category-media-and-telecom","industrias-category-mining","industrias-category-public-finances","industrias-category-sanitation","praticas-category-data-engineering-big-data-en","praticas-category-transformacao-digital-en","praticas-category-estrategia-inovacao-en","insights-category-future-view-en"],"_links":{"self":[{"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/insights\/22967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/insights"}],"about":[{"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/types\/insights"}],"author":[{"embeddable":true,"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/users\/9"}],"version-history":[{"count":43,"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/insights\/22967\/revisions"}],"predecessor-version":[{"id":23383,"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/insights\/22967\/revisions\/23383"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/media\/21067"}],"wp:attachment":[{"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/media?parent=22967"}],"wp:term":[{"taxonomy":"editorias","embeddable":true,"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/editorias?post=22967"},{"taxonomy":"industrias-category","embeddable":true,"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/industrias-category?post=22967"},{"taxonomy":"praticas-category","embeddable":true,"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/praticas-category?post=22967"},{"taxonomy":"insights-category","embeddable":true,"href":"https:\/\/elogroup.com\/en\/wp-json\/wp\/v2\/insights-category?post=22967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}