Strategically Digital

Transformation Battles: how to achieve continuous change

In this final article in the series on the Great Battles of Transformation, we will discuss building the foundations that enable change as a continuous process. Foundations involve the development of digital competencies, data intelligence, a culture of experimentation, the application of agile methods at scale, as well as continuous exploration and learning.

Industry 4.0: technology as an enabler

Brazilian industry is maturing in its adoption of new digital technologies such as advanced analytics, artificial intelligence and robotization. Unlocking the potential of these enabling technologies requires using them as a lens to observe opportunities in different contexts.

Transformation Battles: how to deliver and measure impact

In the transformation journey, delivering and measuring impact are essential steps. The Design Thinking approach brings tools to unlock this part of the transformation journey. The application of agile methodology principles, such as short implementation windows and feedback, help to unlock a culture of experimentation and team independence when testing hypotheses.

The importance of the Analytics Centre of Excellence

It is essential to organize, optimize and standardize Advanced Analytics processes in order to boost companies’ profits. A CoE is linked to the dissemination and orientation of the test and learn mindset and to valuing talent in data science careers.

Transformation Battles: how to design the future 

Transforming an organization by adopting a culture that is driven by change includes processes, people and technologies. There are major battles to be fought, from designing the future to building solid foundations to support the new models.

“It takes awareness to choose tech capabilities”

Rodrigo Bassani, partner and chief technology officer at EloGroup, talks about how organizations can incorporate new tech capabilities into their business; he highlights the importance of awareness during this process, in order to adopt technologies that respond to business needs.

10 steps towards a successful transformation

A continuous cycle that helps maintain competitiveness and involves changes in processes, people and technology. We have listed 10 actions and points of view for a transformation with purpose and solid foundations.

Metrics in the Customer Experience strategy

Customer Experience (CX) is an efficient strategy for companies to overcome the commoditization of services. CX takes a special look at the consumer’s experience and perceptions of your brand before, during and after the sale.