Financial Services

100 Startups to Watch 2024: meet the list of winners

In its 7th edition, the 100 Startups to Watch (100 STW) award highlights the most promising companies in the fields of entrepreneurship, technology, and innovation across the main economic sectors in Brazil in 2024.

How to scale your journey to the cloud with Kubernetes

Kubernetes is a widely used container orchestration platform for managing and scaling applications in the cloud. Its use offers many advantages, but also trade-offs that must be weighed and considered by the organization before its implementation.

Delving into the creation of personas in B2B

Personas help organizations understand their customers, thus creating more precise, personalized and effective strategies. Applying personas can also be done in the B2B reality, creating more valuable, personalized and lasting customer relationships.